#SustainableCleaning

Ecover is often promoted as an eco‑friendly household cleaning brand—but how sustainable is it really? This Ecover Brand Review: Is Ecover Really Eco‑Friendly? will help you understand what makes the brand stand out.

In this Ecover brand review, we take a closer look at its credentials and try to answer the question raised in the Ecover Brand Review: Is Ecover Really Eco‑Friendly?

I have been using the Ecover range of cleaning products for well over a decade now. While they never completely replaced my trusty powder laundry detergent (I sometimes felt clothes weren’t quite as clean as I wanted), they did replace my fabric conditioner and several other household cleaning products that I used regularly.

Ecover describes its approach as a holistic one, with people and planet kept firmly in mind. They state that they have strict standards for ingredient selection and assess more than a dozen attributes for each ingredient, including biodegradability, skin and eye irritation, and aquatic toxicity. On paper, this all sounds very reassuring and is discussed further within this Ecover Brand Review: Is Ecover Really Eco‑Friendly?

However, as with many “eco” brands, Ecover falls into what I think of as a starting point. In this Ecover brand review, I see their products as a starting point on a low‑waste or zero‑waste journey rather than a final destination..

Estimated reading time: 3 minutes