#ReuseReduceRecycle

KeepCups
Ethical Living

Keep Cups: A Simple Zero‑Waste Swap That Actually Makes a Difference

Globally, KeepCup users help prevent over 5 million disposable coffee cups from being used every single day 1. Considering that around one million disposable cups are thrown away every minute worldwide, switching to a reusable cup is one of the easiest and most impactful low‑waste habits you can adopt 1.

I’ve been using Keep Cups for years — not just when I’m out and about, but at home too (clumsy people unite). They’re practical, well‑designed, and genuinely enjoyable to use, which makes them far more likely to stick as a long‑term habit rather than becoming another forgotten cupboard item.

Estimated reading time: 4 minutes

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February 19, 2023
Christmas 2021
Ethical Living

Season’s Greetings!

It has been a hard year for many of us. The ongoing impacts of COVID‑19, Brexit, rising costs, and general uncertainty have made sticking to zero‑waste or low‑waste habits feel difficult — and sometimes impossible. With this in mind, many are looking for ways to enjoy a low waste festive season without added stress.

If you’re still reading this, though, your intention is still there. Zero waste is never about perfection; it’s about small, consistent steps. Every effort you’ve made this year counts, so take a moment to acknowledge that — well done.

With the festive season approaching, here are some simple, realistic ways to reduce waste while still enjoying Christmas and the celebrations around it.

Estimated reading time: 4 minutes

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December 18, 2021